High School

We appreciate your visit to Carmen wants to open a coffee store in her hometown in Ecuador She reaches out to Starbucks and agrees to pay them a fee and. This page offers clear insights and highlights the essential aspects of the topic. Our goal is to provide a helpful and engaging learning experience. Explore the content and find the answers you need!

Carmen wants to open a coffee store in her hometown in Ecuador. She reaches out to Starbucks and agrees to pay them a fee and a percentage of any profits she makes in order to open a store using the Starbucks name. This example best describes the concept of franchising.

Answer :

Final answer:

In Carme's case, she is engaging in franchising which is a method for expanding a business by letting a franchisee use the franchisor's brand name, trademark, and business model for a certain period generally in exchange for a fee and/or a share of profits.

Explanation:

In the scenario described, Carme is engaging in a form of business often referred to as franchising. This is a popular marketing strategy for business expansion where the 'franchisee' (Carme, in this instance) is granted the right to use the 'franchisor's' (Starbucks) brand name, trademark, products, and business model for a certain period of time, typically in exchange for a franchise fee and/or a percentage of the profits.

It is important to mention that the benefits of franchising include the franchisor's proven business model and brand recognition, which can be a major advantage in attracting customers. However, there can also be limitations due to the franchisor's control over the way business operations must be run. For example, product offerings and store aesthetics must generally adhere to the franchisor's standards.

Learn more about Franchising here:

https://brainly.com/question/33600454

#SPJ4

Thanks for taking the time to read Carmen wants to open a coffee store in her hometown in Ecuador She reaches out to Starbucks and agrees to pay them a fee and. We hope the insights shared have been valuable and enhanced your understanding of the topic. Don�t hesitate to browse our website for more informative and engaging content!

Rewritten by : Barada