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Making the case for how the company and its collaborators will benefit from launching the offering occurs in the ________ stage of the stage-gate framework.

A. concept development
B. idea generation
C. business-model design
D. commercial deployment
E. offering development

Answer :

Final answer:

The process of making a case for the benefits of an offering for the company and its collaborators is carried out during the 'business-model design' stage of the stage-gate framework.

Explanation:

The stage where the case is made for how the company and its collaborators will benefit from launching the offering is the business-model design stage of the stage-gate framework. In this stage, the viability of the product, including its economic and strategic implications, is analyzed. This detailed review includes assessing the likely response of collaborators and the potential benefits for the company.

The conclusion of this stage usually culminates in a well-crafted business model that spells out how the company and its collaborators stand to gain from launching the offering.

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