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Answer :
Final answer:
The criterion that is not needed for revenue management is a homogeneous product.
Explanation:
The criterion that is not needed for an industry to unlock the full potential of revenue management is (d) Homogeneous product.
Revenue management involves maximizing revenue through pricing and inventory control. While high fixed costs, low marginal costs, and perishable inventory are important criteria for revenue management, having a homogeneous product is not.
A homogeneous product refers to a product that is identical or very similar to others in the market. In industries with differentiated or unique products, revenue management can be more effective as businesses can differentiate their offerings and charge different prices based on demand.
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