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Answer :
Final answer:
The arrangement described is an example of branding, where the engines produced are labeled with the brands of the automotive manufacturers they are intended for (Toyota, Honda, Ford).
Explanation:
This arrangement is an example of branding.
Branding is the practice of creating a distinctive symbol, name, or logo that represents a particular product or company. In this case, Delphi Corporation labels its engines with the brands of the automotive manufacturers it produces for (Toyota, Honda, Ford) to indicate which company the engines are intended for.
Brand labels help manufacturers and consumers identify and differentiate between products and build brand loyalty.
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Rewritten by : Barada
This arrangement was an example of Contract Manufacturing (Not distribution alliance, manufacturing alliance, R&D alliance, or joint venture).
What is contract manufacturing? what are its advantages?
When a contract manufacturer gets into an arrangement with a hiring firm to produce certain subassemblies or entire products in accordance with the hiring company's design and specifications within a predetermined timeframe, this is a kind of outsourcing.
Advantages
- Saves ample time especially the time needed to set up manufacturing units in another place
- Contract has proved beneficial in a situation where a company does not have the knowledge about a certain place and instead has used a local company to meet its requirements
- Hiring a contract firm results in an increase in productivity. It helps to send your products to market quickly.
- The contact manufacturing process proves mutually beneficial for both the firms that are involved in it as one can have the products easily enough and the other gets a steady flow of business
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