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Answer :
Final answer:
CRM in banking impacts customer loyalty by personalizing interactions, anticipating needs, and improving satisfaction.
Explanation:
Customer Relationship Management (CRM) plays a significant role in fostering customer loyalty in the banking sector. By utilizing CRM tools and strategies, banks can personalize their interactions with customers, anticipate their needs, and provide tailored services, ultimately improving customer satisfaction and loyalty levels. For instance, through targeted marketing campaigns and personalized service offerings, banks can enhance the overall customer experience and build long-lasting relationships with their clients.
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